Data, code, automation

My name is Mateusz, and I automate marketing automation. Let the code do our job.

I created this website to write about things that make me tick. To learn and to share knowledge about data, code and automation in the marketing world. If you are also interested in leveraging the power of computation to make your life easier and discover new possibilities, join me in this journey.

I focus mainly on Oracle's Eloqua Marketing Automation tool and Python programming language. However, you will also find texts on how to use the full capabilities of the landing pages with HTML, CSS and JavaScript, on best practices related to mobile‑first e‑mail creation with MJML framework and playing with marketing analytics data to build powerful and actionable insights. Fear not and hop in!