SSJS + JS + AMPScript + SQL + SFMC Config documentation and code snippets that I find useful for developing Salesforce Marketing Cloud.
AMPScript is a proprietary scripting language in Salesforce Marketing Cloud along with SSJS. Out of the two, it is simpler and more performant, but too limited for complex solutions. Good starting point for marketers without development experience. Best option for scripting in messaging.Read about AMPScript
To fully leverage the Salesforce Marketing Cloud Data Extensions and Automation Studio, SQL is a must-have. Here I gathered both the language basics and some of the most valuable snippets to copy and paste shamelessly.
- SQL Basics
- String Functions
- Date Functions
- Numeric Functions
- Conversion Functions
- Aggregate Functions
- Style Guide
Many things in Salesforce Marketing Cloud aren't coding but have a massive impact on the code. Permissions. System Data Views. Configuration options. Here I focus on the most important ones that are crucial for Marketing Cloud developers.Read about SFMC Config
Knowing how to code is one thing. Knowing what to code is another. In Use Cases, I focus not on specific features of the Marketing Cloud configuration or its programming languages but rather on using them to drive business value. Take a look and pick what you need.Read about SFMC Config
I'm updating the docs ongoingly, so expect changes. You can track those by watching and starring the website's Github Repository.