Salesforce Marketing Cloud Next Config

Most of the things in Salesforce Marketing Cloud Next aren't coding. Business Units. Data Kits. Segmentation. Here I focus on the most important ones that are crucial for Marketing Cloud users.

📄️IP Warming & Deliverability

Marketing Cloud Next automates IP-warming, but not your deliverability work. Here's what's automatic, what isn't, and where to watch.

📄️Business Units Architecture

Business as unusual. Marketing Cloud Next Business Units reuse an MCE name for a new, different Data Space architecture - with decisions you can't undo.